The Merchants of Cool

How businesses market to American teenagers, and the effect they have together on popular culture.

55 mins
A documentary on the marketing of pop culture to Teenagers.

Douglas Rushkoff

Self

Christina Aguilera

Self

Greg Berlanti

Self

Jessica Biel

Self

Adam Carolla

Self

Fred Durst

Self

Malcolm Gladwell

Self

Carson Daly

Self

Lewis Goldstein

Self

Shaggy 2 Dope

Shaggy 2 Dope

Brian Graden

Self

Tom Green

Self (archive footage)

Jimmy Iovine

Self

Jimmy Kimmel

Self (archive footage)

Jamie Madrox

Self

Robert McChesney

Self

Mark Crispin Miller

Self

Monoxide Child

Self

Neal H. Moritz

Self

Ann Powers

Self

Robin Quivers

Self (archive footage)

Dave Sirulnick

Self

Britney Spears

Self (archive footage)

Howard Stern

Self (archive footage)

Violent J

Self

Barak Goodman

Producer

Rachel Dretzin

Writer

Ann Collins

Editor

Barak Goodman

Director

Rachel Dretzin

Producer

Sam Bailey

Producer

Buddy Squires

Director of Photography

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