Cola Wars
Explore the long and ferocious rivalry between Coke and Pepsi.
84 mins
Traces the long and ferocious rivalry between Coke and Pepsi, centered on the “New Coke” debacle of 1985. For almost a hundred years, Coke had been the undisputed leader in the multibillion dollar global soda industry–stodgy, predictable, but indisputably top dog–while Pepsi had been the upstart No. 2, forever poking at its big brother with cutting edge advertising. But in 1985, in a stranger-than-fiction twist, Coca-Cola’s executives took a step so daring that no one in either company could believe it: they changed the formula of the most popular beverage on the planet.
Christopher Emerson
Narrator
Harvey Yazijan
Self
Bill Katz
Self
Joel Stein
Self
Rob Baskin
Self
Thomas Oliver
Self
Katie Bayne
Self
Patti Rueff
Self
Craig Weatherup
Self
Ken Ross
Self
Aaron Walton
Self
Becky Madeira
Self
Stuart Elliott
Self
Duane Stanford
Self
Neville Isdell
Self
Nikhil Deogun
Self
Allen Rosenshine
Self
Scott Miller
Self
Tony Tortorici
Self
Bob Stoddard
Self
Joe McCann
Self
Jesse Meyers
Self
Gary Von Kennel
Self
Roger Enrico
Self [Archival Footage]
Jay Coleman
Self [Archival Footage]
Donald Keough
Self [Archival Footage]
Barbara Lippert
Self [Archival Footage]
Sergio Zyman
Self [Archival Footage]
Ken Ross
Self [Archival Footage]
Megaera Stephens
Camera Operator
Ferne Pearlstein
Producer
Robert Edwards
Producer
Mark Herzog
Producer
Mark Herzog
Director
Ferne Pearlstein
Cinematography
Kate McGinty
Editor
Jeremy Emerman
Camera Operator
Christopher Halopoff
Music
Pilar Onares
Music
Brian Carroll
Art Direction
Brittany Allen
Makeup & Hair