Design for Dreaming

9 mins
Over-the-top 1950s “Populuxe” advertisement for General Motors. A woman falls asleep and dreams of a glorious future of perfect products, including a variety of shiny futuristic dream cars and Frigidaire’s fully automated “Kitchen of the Future.” The film debuted at the 1956 General Motors "Motorama" event in New York City.

Tad Tadlock

Female Dancer

Marc Breaux

Male Dancer

Marjorie Gordon

Woman (voice)

Joseph Lautner

Man (voice)

Victor Solow

Director

Victor Solow

Producer

Joseph Moncure March

Associate Producer

Tony Charmoli

Choreographer

Victor Solow

Cinematography

Stanley Meredith

Cinematography

Rex C. Wimpy

Cinematography

Paul Petroff

Art Direction

Gabriel Scognamillo

Art Direction

Jack Cosgrove

Special Effects

Byron Baer

Special Effects

Saul Meth

Makeup Artist

Saul Bolasny

Costume Design

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